We are here to help you succeed online
Entrusting someone to create an online presence when you may not even know all the right questions to ask, can be nerve wracking and stressful.
At onlineiq our primary goal is to make your online journey and experience one which you understand, meets your personal and business goals and one which you feel you can feel proud of.
A Holistic Online Presence Model
We have developed our very own Holistic Online Presence Model, which we use to take you through each stage that is needed for your business to attract, engage, nurture and convert clients.
We use an integrated (all-in-one) web and marketing platform which enables you to more easily manage, organise and activate a clear and successful online presence, including a client database, email marketing and landing page capabilities.
Urszula Richards, the founder of onlineiq, has hand picked a team who simply love to serve.
We support our clients through the process of becoming online business ready.
It may be a strategy session, it may be a need for photos or even a clearer business direction, but whatever it is, we will take you through the process one step at a time.
Technology Focus + Business Focus
While we love technology because of what it can do, our assessment of your needs starts with understanding both your business, and to an extent your life goals.
Too often we see a request which if implemented would neither meet the business or the lifestyle goals our client is actually seeking.
A well designed online presence will amplify results so we need to make sure these are things you actually want to happen!
Our process starts with a Website Strategy Consultation, followed by a Website Blueprint - so when your website is built - your online presence does exactly what it needs to do for both you and your business.
Your onlineiq consultant will let you know how we recommend starting.
Work to budget with capacity to scale
Our approach is very mindful of your existing budget and we often recommend a phased approach, so you get the most important things up first, and build up to the next stage as your business grows and as you can afford it.
Our website platform (Adobe Business Catalyst) is extremely powerful and robust and allows for online sales, blogging, creating membership areas, just to name a few of its many functions.
From basic startup options right through to e-commerce, our platform will grow with you without you having to look for another solution.
We help you focus on client acquisition and satisfaction
For this reason, we have chosen a website platform which includes client acquisition, management and marketing tools behind the scenes.
Specifically all our websites have a customer database, and email marketing, something which is not generally included as part of a website build. We also are able to provide ongoing training about how to start using these tools (eg. how to customize your database, or create email campaigns) so these tools can be used to grow your business.
We keep up to date with our knowledge and the technology
Just as importantly, our team keep up-to-date in online technology and marketing trends by being actively involved in a community of practice of web developers.
Urszula Richards has co-founded and runs a group of developers and web professionals (BC Sandpile) from around the world who meet weekly to learn from each other and help each other.
This has been running over 5 years now - that is a lot of learning!
We have some great friends
At onlineiq we know what we are best at (and what we're not!).
Over many years in our industry, we have a network of very trusted and competent colleagues who we trust and recommend, and work in conjunction with if required, in complementary areas necessary for your success.