Urszula Richards Blog

Does online marketing make you feel icky?

Does online marketing make you feel icky?

  • Urszula Richards
  • 26 December 2016

It's hard to get enthused about marketing when something about it does not feel right...

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Know + Like + Trust and Remember

Know + Like + Trust and Remember

  • Urszula Richards
  • 14 December 2016

While most people understand the importance of 'know, like and trust', making a conscious effort to be remembered sometimes gets forgotten...

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Getting Found Online - notes to the Yellow Pages Generation

Getting Found Online - notes to the Yellow Pages Generation

  • Urszula Richards
  • 19 May 2014

If this whole online marketing thing still makes no sense to you, this article will explain how it works, in words which a someone from the 'Yellow Pages' generation will understand.

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How blogs work, and where to start...

How blogs work, and where to start...

  • Urszula Richards
  • 4 February 2014

You have probably heard that having a blog is an important part of online marketing, but you're not alone if you are thinking 'how on earth does one make sales?' by blogging. This post aims to answer that question and to give you some quick tips for getting started.

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The humble survey as a client engagement tool

The humble survey as a client engagement tool

  • Urszula Richards
  • 21 January 2014

Some interesting results from an online client survey showing how it can be used to increase engagement with your existing clients and help with fine tuning your message for your prospects.

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3 ways of engaging your clients and leveraging your time

3 ways of engaging your clients and leveraging your time

  • Urszula Richards
  • 20 November 2011

Do it once and then get leverage - why blogging is so cool!

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